Lenovo worked with Amazon Ads on strategic campaigns and high-impact placements to help them connect with the growing gaming community in the UAE. They used Amazon DSP video, display banners, and more to showcase their cutting-edge computer devices.
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The ROI metric has either positive or negative value depending on the advertiser making or losing money.
aan van verschillende lengtes betreffende een maximale lengte aangaande 36 seconden. Ster hanteert ons maximum aangaande 2 pre-rolls
RTB is measurable and action-encouraging. It makes your campaigns measurable directly after their launch. Indeed, both publishers and advertisers can check the campaign’s results instantly.
Amazon Ad Server, formerly known as Sizmek Ad Suite, can help you run cross-channel campaigns that use video and display ads that are tailored to Amazon audiences. Amazon Ad Server can also measure performance across display, video, search, and social to deliver insights about your campaigns.
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Once they were ready, they created a campaign with display ads from Amazon DSP, which would direct consumers to an Insta EMI application webpage where they could learn more.
Ad control: Publishers can fully control who can or cannot advertise on their platform, including having the ability to blacklist certain advertisers.
In-display ads opvoering up as recommended ads on video sharing websites like YouTube. They're clearly labeled as an ad in recommended sections as well.
TheTradeDesk kan zijn a media buying platform with a built-in functionality for launching cross-device programmatic ads. TheTradeDesk’s DSP offers standard targeting and geofencing capabilities, while allowing you to advertise on mediums such as TV, online video, mobile apps, and podcasts. Its most notable feature kan zijn its Koa™ AI, which optimizes your ads as they run.
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Often included in this maak are header click here bidding and a publisher’s waterfall, which aren’t really media-buying methods but ways to organize the above methods.
Header bidding kan zijn a technology that allows publishers to simultaneously request bids from multiple demand sources and send the bids to their ad server to conduct an auction.